NBC Wants Us to See Olympic Soccer. If We Have the Right Cable Providers

Good news for US fans of Olympic soccer who are worrying about not being able to see the games. NBC feels our pain and will be creating four special Olympic channels for the Olympics, including one devoting twelve hours a day to men’s and women’s Olympic soccer.

NBC Universal, which will broadcast the Beijing Games in the United States, will start four new dedicated cable channels in August that could be available to 80 million TV households, company officials said.

One channel will be devoted exclusively to carrying men’s and women’s soccer games 12 hours a day, while a second channel will carry men’s and women’s basketball games 14 hours a day. A third channel will be broadcast in Mandarin and the fourth in Korean.

So where will these games by showing? On “specialized channels.” Currently only Comcast and Cox have agreed to carry them.

The good news? I have Comcast.

Wait. Maybe that’s just good news for me. You, though? You may want to contact your cable provider.

Update: While searching for a broadcast schedule (which I’m not finding just yet), I discovered that NBC will be broadcasting the games online as well as on TV. I’m not sure at this point whether this will include their four new stations. Go to NBCOlympics.com for more info. I’m currently not seeing anything on the broadcast schedule, but gents, they do have some nice photos of Hope Solo and Heather Mitts, among others.

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