Japan 2018/22 World Cup Bid Unveils Secret Weapon: Astro Boy
The World Cup 2018/2022 bidding war just got serious. First we had the Australia 2018/22 team engaging in some guerrilla marketing by handing out goody bags at a rival England 2018/22 event. Now the Japanese 2018/22 team have unleashed Astro Boy (above).
For those unfamiliar, which until about 15 minutes ago included myself, Astro Boy (also known as the Mighty Atom) is a legendary Japanese manga character. He’s a powerful robot boy with human emotions. Right now his emotion include feeling patriotic about Japan’s 2018/2022 World Cup bid, as he’s going to be their Goodwill Ambassador.
I’m not 100% sure this is a good idea. Mostly because things that look cute in manga tend to look absolutely terrifying when made three dimensional. I’m submitting the unblinking image of Astro Boy the mascot (above) as Exhibit A.
But Astro Boy could be a useful mascot in another way. As Jeremy who sent us this email suggests: Astro Boy is a robot so powerful he could conceivably fly around the world and destroy every stadium in every other bidding nation. Imagine the look on the English FA’s faces if they had to rebuild Wembley again?
Thanks to Jeremy for the tip. If you’ve got anything you think we should share with The Offside or WorldCupBlog readers, send it to tips[at]theoffside[dot]com