World Cup 2010 Jerseys: Chile

May 18th, 2010 | by: Daryl | View Comments

Last week we reviewed the Honduras jerseys, and I thought the Joma jerseys were a departure from the usual big three sports manufacturers. But Joma is still a soccer manufacturer, and makes kit for multiple teams around the world.

Brooks Sports on the other hand is not. Brooks focus is running gear, and they make soccer jerseys for just two teams. One is Sri Lanka. The other is Chile. Only 50% of those teams will be at World Cup 2010, so read on for a review of the Chile jersey:

Chile Home Shirt

Want one? Find your Chile World Cup home jersey in our store.

First thing first: Brooks need to learn a little something about presentation. When you’re photographing a football shirt, you need to remember that football is played by humans, the majority of whom have arms. The flappy arm display technique does not do your product any favours. But we’ll try and look beyond that.

Couple of good things: According to the Brooks blog, the 2010 Chile jersey is a deeper shade of red than ever before. A strong copper colour accent has also been added “to celebrate Chile’s rich natural resources”. There’s also an inscription inside the neckline reading “Con Futbol Todos Ganamos” (“With Soccer Everyone Wins”), which is hard to argue with. So there are some plus points. But…

…it’s not great, is it? With no template to constrain the designers (which you sometimes suspect is the case with Nike, adidas and Puma), Brooks could have done anything with this jersey. Instead it’s just a red football shirt. If I was Chilean, I’d be wanting something a little more.

Chile Away Shirt

Want one? Find your Chile World Cup away jersey in our store.

The away shirt is an improvement. Still very basic, but the white with red trim gives it a bit more shape. I like that the red trim extends up and gives the collar some shape (which is lacking in the home jersey).

That’s my take on the Chile World Cup jerseys. What do you think?